Don't lose your supporters - be GDPR ready!By Claire Fuller | News Fundraising Marketing Print Mailing Creative | 27 February 2018
Are you ready for the changes in data protection regulations?
On 25 May 2018, the General Data Protection Regulation (GDPR) and the changes it brings will be enforced.
This significantly impacts the way in which organisations use information about their supporters and customers and the ways in which they can communicate with them. Organisations also have increased responsibility to protect the personal data they hold about their supporters and customers.
What exactly is GDPR?
GDPR replaces the former data protection law (Data Protection Act 1998); it gives individuals more rights and protection about how organisations collect, store and use their personal data.
Why should you care?
It is important that you care about the changes as having the right to communicate with existing and potential customers/supporters is vital for organisational growth and sustainability. Plus, there are some potentially hefty fines for any breaches of the regulation.
What comes next?
If you want to learn more about GDPR and how to ensure your organisation is compliant with the new regulation there are several ways in which we can help you:
- Attend our Data Protection workshop on 20th March located at our offices in East Peckham; to find out more and book your free place click here
- Watch our video series on Data Protection – this is coming soon to our Facebook, Twitter or YouTube Channels
- Read this key information we’ve highlighted for you to help you make sense of the new legislation and how it impacts you:
- From the Information Commissioner’s Office (ICO):
- From the Fundraising Regulator:
- From Charity Financials:
- A useful guide, covering a range of areas within charities where GDPR will apply. General Data Protection Regulation: A guide for charities
- From the Data Protection Network (DPN):
- From the Direct Marketing Association (DMA):
- GDPR information, especially for commercial organisations
Of course, we can also help guide you through the changes and your specific responses to them.
If you would like to discuss ways that we can help you with developing your response to GDPR please contact us on 01892 839280 or email firstname.lastname@example.org today.